Within the project Secret Florence

“The ancient sages, who wanted to have their gods among them and for that built temples and statues, looking at the nature of the universe, understood that it is always easy to attract the universal soul, but it is particularly easy to hold it, just that you build something akin and able to receive its participation. Now the figurative image of a thing is always willing to undergo the influence of its model, like a mirror that can imprison the image.” Plotinus, Enneads

The action, one-day long, consists in creating a drawing on the ground, simply by using soil, accepting its decay and continuously reconstructing it.

Olga Pavlenko (Ucraina,1982) lives and works in Florence and Kiev.
Her work is based on an intellectual consideration spawned by a reflection on the theme of identity and memory.
Her entire artistic output, whether it be video-art, sound installations or performances, is designed to prompt her audience to acquire awareness in an attempt to breathe life into pure experience, divorced from any material purpose or duration, through an event, a debate or a sound.

Secret Florence‘s core mission of the project is to enhance the attractiveness of the city during the opening week of Pitti Immagine Uomo.
This is achieved through an innovational and high quality artistic proposal intended for a young, international audience interested in unveiling the connections between contemporary artistic languages and the extraordinary historical heritage of Florence.

Secret Florence is produced and promoted the Municipality of Florence with the support of Pitti Immagine and involves a number of Florentine organizations and institutions that work at the international level and represent a plurality of artistic expressions ranging from music to dance, from visual arts to the cinema : Fondazione Fabbrica Europa, Le Murate. Progetti Arte Contemporanea, Lo Schermo dell’Arte Film Festival, Museo Marino Marini, Museo Novecento, Tempo Reale – Centro di ricerca, produzione e didattica musicale, Virgilio Sieni – Centro di produzione sui linguaggi del corpo e della danza.

Download HERE the whole programme.

Secret Florence is part of Fiere Pitti Immagine 2016 Special Programme promoted by Centro di Firenze per la Moda Italiana and realized with the support of Mise (Ministry of Economic Development) and Agenzia Ice as part of the project in support of Italian fairs and ‘Made in Italy’.